Startups strategies can be real estate strategies too. In today’s episode, we’re going to dive into them! Vanessa Liu is the Vice President of SAP.iO, a global organization responsible for building ecosystem startups around SAP. In her role, she is overseeing SAP.iO’s North American Foundries in New York and San Francisco including programs devoted to women and diverse-led B2B enterprise tech companies. Vanessa was most recently the CEO at Trigger Media Group, a $22 million dollar digital media incubator founded in 2011 where she founded and built two portfolio companies from inception to fully operational businesses. She’s a Fulbright scholar at the Utrecht University where she conducted independent research on the International Criminal Tribunal for the former Yugoslavia and the International Court of Justice. She also served as first Vice President of the Harvard Alumni Association.
[00:01] – [03:47] Opening Segment
- Let’s get to know today’s guest, Vanessa Liu
- Vanessa shares the story of SAP
[03:48] – [10:49] Venture Capital and Startups
- New industries, new customers
- Shepherding Startups
- Vanessa talks about startups
- How to Get to the Next Level in Business
- Zero Equity
- Vanessa discusses partner companies that left
- Venture Partners and Capitals
[10:50] – [17:48] Startups and Real Estates
- Real Estate Needs Assessment
- Vanessa talks about having intrinsic assets
- Coachability, Experience, and Insight
- What Do You Stand For?
[17:49] – [20:23] Final Four Segment
- Vanessa’s advice to aspiring investors
- “Really get to know your end customer backwards and forwards and just have that different type of perspective that no one else can have.”
- How Vanessa stays on top of her game
- Call upon her personal group of advisors
- Vanessa’s way to make the world a better place
- Making technology a representative of everyone out there
- Reach out to our guest – see links below
- Final words
Tweetable Quotes
“We can open up a lot of doors but you have to be at a majority level work where you can absorb those opportunities and take advantage of them.” – Vanessa Liu
“It’s really a question of access to capital… it is harder for these companies to raise money because they don’t have the access.” – Vanessa Liu
—————————————————————————–
Connect with Vanessa Liu through: Twitter and LinkedIn. Check out https://sap.io/ and build your own startup business!
Connect with me:
I love helping others place money outside of traditional investments that both diversify a strategy and provide solid predictable returns.
Like, subscribe, and leave us a review on Apple Podcasts, Spotify, Google Podcasts, or whatever platform you listen on. Thank you for tuning in!
Email me → sam@brickeninvestmentgroup.com
